Data Management Platform

    Customer Data Platform, CRM, DMP
    The Tech Face of Marketing
    Marketing Automation

    Artificial intelligence, big data, blockchain, augmented reality and metaverse: technology is transforming our daily lives and opening up frontiers for business that were unimaginable until recently. We are increasingly hyperconnected, informed and aware, but, in the eyes of brands, also […]

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    CDP and DMP differences and characteristics
    Digital Strategy

    CRM, CDP, DMP and much more: the marketing technology market is in continuous ferment. Faced with post-modern consumers, increasingly informed, aware, hyperconnected, but also disenchanted and elusive, brands must really know their customers in depth and oversee every phase of their customer journey. Data […]

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