
Blendee presents the new plugin designed to quickly and easily synchronise Woocommerce shop data with Blendee.
The integration between Blendee and Woocommerce has been revised and improved thanks to the new plugin, developed by the Blendee team, which can be downloaded and installed free of charge for all Blendee customers who have a Woocommerce shop.
With the new Plugin you can synchronise your catalogues and send data about products, users, abandoned carts, purchases and categories from your WooCommerce shop directly into your Blendee account.
Recommended and personalised products, behavioural messages, post-purchase triggers for re engagement, personalised email and SMS marketing campaigns and much more: choose to engage and retain your users and customers, putting them at the centre of your strategy.
With Blendee you can personalise the customer experience for each of your users, intercepting them with personalised products and offers at every stage of their customer journey, both online and offline.
Blendee allows you to collect data and information on users and customers from multiple channels, managing them at the single customer view level. This translates into the ability to have a complete 360° view of every single user of your ecommerce.
Master data, behavioural information, interests, needs and information on purchasing habits can thus be used to better profile and segment your audience.
You can deploy effective strategies to personalise the shopping and browsing experience of your users down to the smallest detail, exploiting different channels, from shop to email, from SMS to push notifications to ADS channels and in-store communication.
Effective segmentation activities on customers and registered users, but that’s not all: the real advantage of using Blendee is also hidden in the possibility to segment and profile even anonymous users, i.e. those who choose not to release data and contact information when browsing your shop. In addition, thanks to the contribution of artificial intelligence and machine learning, the data collected becomes its own wealth as it represents the starting point for successful personalisation of the customer experience at every level of interaction with the user and on multiple channels, from the website to e-mails, from SMS to push notifications, product recommendations up to campaigns on Google ADS and the main social channels.
Unlock the full potential of the M.O.S. and make your business fly with Blendee’s integration with Woocommerce.
How to integrate Blendee with Woocommerce
Thanks to the new Plugin developed by the Blendee team, the integration of Blendee with Woocommerce can be done in a few simple steps, in fact you just need:
- Install the already online public plugin of Blendee M.O.S. in your WordPress
- Log in to the Blendee platform, go to the App Center section, and configure the integration in Blendee by activating the connector
As you can see, the integration does not require any technical skills. In fact, all you need to do is download the plugin from the dedicated section and install it to start data synchronisation and immediately take advantage of the full potential of Blendee both in terms of profiling and dynamic segmentation of your audience and personalisation of the customer experience of the individual users of your shop.
All this translates into the possibility of having up-to-date data within Blendee in real time, enabling dynamic profiling and segmentation activities, first, and effective personalisation activities, later.
Blendee with Woocommerce: what advantages
- simple and quick integration with a significant reduction in setup times;
- Tracking users’ browsing and purchasing behavior;
- Profiling and dynamic segmentation thanks to the use of the potential of artificial intelligence;
- Creation of relevant and valuable customer experiences for each user;
- Increase in the performance of the online shop in terms of sales;
- Sophisticated tracking and profiling systems also for anonymous users;
- Management and recovery of abandoned carts;
- Advanced user segmentation;
- Real-time customization of content and product offering;
- Creation of dynamic up-selling and cross-selling strategies;
- Increased eCommerce performance in terms of sales and retention.
Find out how to boost your eCommerce performance with the new Blendee Plugin for Woocommerce. Contact us.