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    Updated and optimised the connection between Blendee and Prestashop with new plugin

    Blendee Platform
    integration-prestashop

    Integrating Blendee with Prestashop is easy and straightforward with the Prestashop eCommerce plugin.

    Boost your eCommerce sales and performance by integrating Blendee with Prestashop: take advantage of the full potential of artificial intelligence and machine learning applied to marketing strategies.

    Evolved and dynamic profiling and segmentation of your audience, segmentation of anonymous users, but that’s not all: Blendee also allows for real-time and omnichannel customisation activities.

    All this translates into the possibility of engaging each individual user with personalised messages and products, at the most opportune time and through the most effective channel, whether online or offline.

    Track and analyse the buying and browsing behaviour of each individual user, attract their attention with personalised communications, tailor products and offers to their interests and see their value grow over time: by personalising and automating each interaction, creating loyalty strategies will seem even easier.

    Integrating Blendee with Prestashop: how to do it

    Entirely realised by the Blendee team, the integration has been completely revised and improved both in terms of UI (User Interface) and installation processes.

    Over the course of these months, the Blendee team carried out a major implementation of the integration already in place. The work focused on simplifying the processes, creating and publishing the integration within the Prestashop Marketplace, which can be downloaded and installed completely free of charge for all Blendee customers.

    Creating the integration is a simple process involving only two steps:

    • Download and install the module from the Blendee M.O.S. Prestashop Marketplace Addons in your Prestashop back office
    • Log into the Blendee platform go to the App-Center section and configure the integration in Blendee by activating the connector.

    Data on customers and users updated in real time, information on navigation and purchase paths: in just a few simple clicks you can deploy effective profiling and segmentation activities, exploiting the full potential of Blendee to create personalised and valuable customer experiences for each user and customer.

    Integrating Blendee with Prestashop: what advantages

    • Quick and easy integration with significantly reduced setup time;
    • Tracking user browsing and purchasing behaviour;
    • Data collection within a single environment;
    • Dynamic profiling and segmentation using the power of artificial intelligence;
    • Creation of relevant and personalised customer experiences;
    • Increase online shop performance in terms of sales.

    Discover how to increase the performance of your Prestashop shop through integration with Blendee.

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