“First-party cookies” or first-party cookies can be considered packets of data that the user’s browser that is browsing a website exchanges with the website’s web server.
On the user’s side, first-party cookies enable their recognition and therefore make browsing more personalised: they allow, for example, to use setting and data saved during login.
Among First-party cookies, we find session cookies whose duration is related precisely to session time. There are also first-party cookies whose duration can be as long as years.
As anticipated, the cookies that are stored most frequently concern website settings (language, login data..).
Their storage depends on the characteristics of the browser used by the user.
At each visit made on a website, a new text file can be created as a cookie, or the cookie is directly added to a collection file.
The management of First-Data Cookies is also left to the user, who can choose to disable them completely, reactivate them in part or in full, or delete them.
While first-party cookies allow site-owning companies to capture information about user behaviour, they also offer users to navigate sites and eCommerce more easily and smoothly, not having to enter data and change settings each time.